Personal guidance for founders
One person to talk everything through with - the dilemmas, the pressure and the big decisions, all the way.
Startups · a full wrapper all the way to success
A full wrapper for a startup, from idea to growth
Founding and running a startup is a complex journey. We give the founder the knowledge, the direction and the practical tools that keep them on the right track toward their goals - from a single founder to full management of the startup’s needs.
What the wrapper includes
Strategy
Where the company needs to go, in what order the steps come, and what not to do right now.
Business model and pricing
How the company earns, from whom, and in what pricing structure.
Product validation
Checking there is a market at all, before building a solution to a problem that doesn’t exist.
Market research
Competitors, market size, entry points and a true picture of where things stand.
Market entry and GTM
A marketing and entry plan, first customers and channels.
Pitch deck and fundraising material
The deck and the numbers required in order to grow and raise.
Investor introductions
Presenting to investors and funds that are relevant to your company.
Technology guidance
Choosing the technology, product planning and support in development.
Investor reporting
A quarterly or half-yearly update, built properly, that preserves trust.
Legal and accounting support
Founder agreements, contracts, company structure, an accountant and everything required in order to stand up to investor scrutiny.
Business, management and operations advice
Day-to-day management, work processes, suppliers and operations - the internal order that lets a company grow without breaking.
The team that wraps around you
On execution and capability, we surround the company with the professionals it needs at every stage, without hiring them.
Developers · Marketing · Accounting · Finance · Legal counsel · Product management · Design
Critical points along the way
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Idea
Sharpening the idea, validating it against the market and deciding what to build first.
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MVP
A first real product - or turning an MVP that was built with AI tools into a stable product.
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First raise
Pitch deck, model, validation and introductions to the right investors.
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Growth
GTM, paying customers, expansion into further markets and products.
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Independence
Turning the company into a well-oiled machine and bringing it to independence or a sale.
A CEO does not have to be an expert in everything. We give them the tools to run.
Talk to us about your startup